⚙️ Scaling without chaos¶
Grow without bureaucracy. Scale without chaos.
Most companies solve growth by adding rules. We solve it by hiring great people and keeping things informal.
📈 The Growth Trap¶
As tech companies grow, they typically add more processes, more approvals, and more bureaucracy to “control the chaos.” This kills speed, creativity, and the very people who made the company successful in the first place.
The typical cycle:
- 🌱 Success creates growth → More people, more customers, more impact
- 🧩 Growth adds complexity → More teams, more dependencies, more coordination
- 💥 Chaos emerges → Things break, confusion spreads, productivity drops
- 📋 Bureaucracy enters → Processes, approvals, committees, endless meetings
- 🚻 Talent leaves → The best people don't stick around for red tape
⚠️ The problem: Bureaucracy stops chaos temporarily, but it also stops innovation. You trade speed for control—and lose your edge.
✅ Our Approach: People Over Process¶
We believe there’s a better way. Instead of adding rules, we double down on high-performing people and clear context.
🎯 Minimize Rules as We Grow
Every new rule is a tax on speed. We ask: “Can we solve this with context instead of control?” More often than not, the answer is yes.
🚀 Hire to Prevent Chaos, Not Manage It
We fight chaos by raising the bar. High-performing people self-organize, communicate, and ship. They don’t need handholding.
🧘 Flexibility > Efficiency
Long-term, being able to adapt quickly beats being optimized for today. We optimize for learning and iteration, not rigid efficiency.
🧠 What This Means in Practice¶
🗣️ Context, Not Commands
We share the why openly. People make better decisions when they understand the strategy, constraints, and trade-offs.
🎯 Ownership, Not Oversight
Teams own outcomes. Managers support and unblock, not micromanage. Trust by default.
📝 Docs Over Meetings
Write it down. Decisions, trade-offs, learnings—all documented. Async-first saves time and scales knowledge.
⚡ Speed Over Perfection
Ship, learn, iterate. Perfection is expensive. Speed with feedback loops is how you win.
🎉 The Result¶
We run mostly informally, with self-discipline and mutual respect. This keeps us fast, creative, and attractive to top talent.
No red tape. No approval hell. Just smart people doing their best work.